Natures Variety Instinct Grain-Free Ultimate Protein Kibble for Cats – Chicken Formula


Complete & Balanced
Nature’s Variety Instinct Ultimate Protein Chicken Formula for cats is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for all life stages.

  • 95% of protein from real chicken
  • Protein packed, grain-free and gluten-free
  • Up to three times more real chicken than conventional dry pet food
  • Absolutely no rendered meats, chicken meal, or by-product meals
  • Probiotics to help support digestive health
  • Omega fatty acids for healthy skin and coat
  • Antioxidants to maintain a healthy immune system
  • Freeze dried raw coating for pure nutrition & great taste

Sizes: 5 lb and 10.5 lb Bags

Instinct Ultimate Protein delivers pure, protein packed nutrition like your pet’s ancestral diet, unlike any other kibble. Ultimate Protein is the only high protein, grain-free kibble made with only real chicken and absolutely no rendered meats, chicken meal or by-product meal. Instinct Ultimate Protein is the ultimate in protein, digestibility, and taste.


Chicken, Tapioca, Ground Flaxseed, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Natural Flavor, Dried Tomato Pomace, Dried Whey Protein Concentrate, Dicalcium Phosphate, Potassium Chloride, Salt, Montmorillonite Clay, Choline Chloride, Vitamins (Vitamin A Supplement, Vitamin D3 Supplement, Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, d-Calcium Pantothenate, Thiamine Mononitrate, Pyridoxine Hydrochloride, Riboflavin Supplement, Folic Acid, Biotin, Vitamin B12 Supplement), Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Ethylenediamine Dihydriodide, Sodium Selenite), Taurine, Freeze Dried Turkey, Freeze Dried Chicken (including Freeze Dried Ground Chicken Bone), Freeze Dried Turkey Liver, Pumpkinseeds, Dried Bacillus coagulans Fermentation Product, Carrots, Apples, Rosemary Extract, Butternut Squash, Dried Kelp, Broccoli, Apple Cider Vinegar, Salmon Oil, Dried Chicory Root, Blueberries
Caloric Content (calculated) – Metabolizable Energy
Caloric Content 3812 kcal/kg
434 kcal/cup
Guaranteed Analysis
Crude Protein (min) 47 %
Crude Fat (min) 17 %
Crude Fiber (max) 3 %
Moisture (max) 10 %
Vitamin E (min) 100 IU/kg
*Ascorbic Acid (Vitamin C) (min) 85 mg/kg
*Omega 6 Fatty Acids (min) 2 %
*Omega 3 Fatty Acids (min) 0.35 %
Vitamin A 13800 IU/kg
Thiamin (Vitamin B1) 9.1 mg/kg
Riboflavin (Vitamin B2) 12.3 mg/kg
Pyridoxine (Vitamin B6) 14.5 mg/kg
Folic Acid 1.05 mg/kg
Vitamin B12 0.0453 mg/kg
Calcium 1.13 %
Phosphorus 1 %
Potassium 0.72 %
Sodium 0.54 %
Magnesium 0.105 %
Copper 16 mg/kg
Zinc 197 mg/kg
Amino Acids
Taurine 1500 mg/kg


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